Social Media Marketing activity

Social Media Marketing Campaigns.

• Design, creative ideation, graphic/copy adaptation, management of web advertising campaigns focused on the Facebook Ads platform (including Instagram) and assistance in creating graphics for use on the reference page.
• Creation of a customized welcome tab to meet the expectations of people who have clicked on an ad (encouraging clicks on the "Like" button to connect as many people as possible to the page).
• Creation of ads and banners for placements, to be discussed and developed in collaboration with the Press and Communication Office of the Organization.
• Campaign optimization: determining which ads perform best and which represent a waste of resources.
• Reporting, analysis, and corrections.